Gaining insight into the needs of your end user is a fundamental early step in creating effective innovations. Tavish Rice ‘20 understood the assignment when he set out to build a better pill case.

Inspired by the challenges his father faced during a prolonged illness, Rice utilized the humanistic design basics he learned in Keller’s Creativity, Innovation, and Design course to address usability issues and the aesthetic properties of the standard plastic pill case.

Read the whole inspiring story on the Princeton Alumni Weekly website.