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Program
eLab Program

2022

Healing Heritage, Homestead Harvest

Tiger Challenge
Fortifying Native American food sovereignty and cultural preservation

HOMEIO

eLab Incubator
Logo spells out HOMEIO with the M stylized to resemble a building
Enabling homeowners to design, permit, and build their own modular home

Inverse Optimization

Innovation Forum
Artificial intelligence assistant for better system design

Itinerate

eLab Incubator
Logo is Itinerate spelled out in hot pink text
Itinerary generator app providing dining, leisure, and entertainment activities tailored to the user's preferences

Karma Health

Innovation Forum
Comprehensive integrated healthcare

Kotami

eLab Incubator
Logo is a bold lowercase letter k with a period
Sustainable, accessible, fashion-forward clothing brand

Magnetic Reconnection Plasma Thruster

Innovation Forum
A uniquely fuel efficient and power scalable rocket engine

Maker-not-Taker

Tiger Challenge
2 male students and 1 female student sitting with 1 female student on zoom
Reshaping assumptions about the roles of immigrants

Marais Market

eLab Incubator
marais market logo with the tagline the modern market
An upscale marketplace featuring product brands from diverse founders around the world

Microaggression | Social Impression

Tiger Challenge
Decrying covert racism toward Asian Americans

mipot

eLab Incubator
Competitive cooking video game

MoVA

eLab Accelerator
Four students standing in front of a statue holding VR headsets
Platform providing virtual interactive museum experiences

MoVA

eLab Incubator
MoVA startup logo that spells out the word mova in black
Platform providing virtual interactive museum experiences

MoVA

Innovation Forum
MoVA startup logo that spells out the word mova in black
Platform providing virtual interactive museum experiences

Mura

eLab Incubator
Digital notary in Brazil utilizing NFT/blockchain tech

Museumverse

Innovation Forum
Exploring new ways of storytelling, public engagement, and research via the latest emerging technologies

myKeychain

eLab Incubator
myKeychain logo
Social media app fostering campus community connection

Office Party

eLab Incubator
Office Party logo
Event production group focused on unique sustainable deployments

Overwatch Health

eLab Incubator
Stylized blue letter O before full name Overwatch Health
Platform and wearables for remote cardiac rehabilitation

Philip's Book Club

eLab Incubator
Logo includes literary characters in cartoon format
Cohort-based reading courses for students in 5th-8th grade

Phoenix (formerly named Hard History)

Tiger Challenge
2 male students on the left, 2 female students on the right, sitting around a dry-erase desk
Strengthening practices and standards for educating hard history

Project Leadership

Innovation Forum
Web-based app for teamwork and leadership skills in the classroom

PsyKey

eLab Incubator
PsyKey logo
Research-based psychology app that measures different facets of your personality and provides advice

PureLi

Innovation Forum
Extracting Lithium from low-grade aqueous sources including seawater

Racist Everyday Technologies

Tiger Challenge
3 students and 2 instructors are discussing and placing colorful sticky notes on a large sticky note pad
Intervening bias and prejudice in everyday technologies

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Keller Center at Princeton University

Princeton University's hub for entrepreneurship,
design and design thinking, social impact, and innovative
engineering education. Our Mission

Main offices

Engineering Quad, Room ACE23 / Princeton University / Princeton, NJ 08544

Princeton Entrepreneurial Hub

34 Chambers Street / Princeton, NJ 08544

kellercenter@princeton.edu

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