The path to completing a product or service can be a messy one, and it should be! One of the most important parts of the process of creating something new is the act of creation itself. It can also be the hardest part. What do I make? How do I make it? How do I find out if it is any good?
When we are passionate about our ideas, we want them to be perfect before sending them off into the world. It is easier and more fun to refine the idea than it is to expose it to criticism. The reality is, we want to create “minimally viable products” that capture the core of our ideas and prove their validity. We have to learn quickly and early what is working and what is not.
Attend this talk to learn more about what a prototype is, different methods of making them, and how to identify what to test first, and what to address later.
Requests for accommodations can be made when you register to attend. Please provide at least 7 days advance notice.
Speaker Bio
Rob Van Varick is a Principal of Design, Insights & Strategy at Michael Graves Architecture & Design. With the firm since 2003, he passionately believe design has the power to positively impact people’s lives. His mission is to apply the right blend of research, psychology, creativity and strategy so that root causes are identified, allowing the best solution to be designed. Well-rounded solutions require multi-disciplinary input and collaboration. As a partner at MGA&D, he works with architects, interior designers, product designers, graphic designers, researchers and strategists all focused on one goal: enhancing the human experience at every scale. He earned my Bachelor of Fine Arts in Industrial Design from Rhode Island School of Design.
Who can attend?
This event is open to 2020 eLab, Jumpstarter, PSIP, and Tiger Challenge students.